Watch The Webinar
The Lasso Webinar Series
Featuring leading industry experts from the home building industry, these free 30-45 minute sessions are scheduled every 6-8 weeks on topics such as lead management, integrating online and onsite sales, social media, email marketing, sales management and more.

FANtastic Virtual Communication & Presentations
Presenters: Meredith Oliver, Meredith Communications

Transformational Coaching: Implement Smart Habits that Measure & Predict Consistent Sales Results
Presenter: Ralph Williams, Sales Solve Everything

Marketing by the Numbers: Skyrocket Your Sales & Marketing ROI with Fail-Proof Metrics
Presenters: Meredith Oliver, Matt Riley, Dave Betcher

Keys to Successful Leadership: The Power of Coaching and Giving Feedback
Presenter: Lisa Armstrong
Date: Oct 23, 2019

Game On! The Cheat Codes of New Home Sales
Presenter: Mar’Sue Haffner, Sales Solve Everything
Date: Sept 10, 2019

Understanding Consumer Motivations in a Digital World
Presenters: Matt Riley, Jake Scherrer
Date: Aug 13, 2019

Beyond Design Elevating Your Email Marketing
Presenters: Angela McKay & Dave Betcher
Date: June 27, 2019

The Modern Marketing Team
Presenter: Carol Morgan, Denim Marketing & Angela McKay, Lasso CRM
Date: May 23, 2019

Journey from Prospect to Purchaser
Presenter: Sara Williams & Alex Zbik, ECi Software Solutions
Date: May 2, 2019

How to Create Championship Winning Sales Teams
Presenter: Roland Nairnsey, New Home Sales Coach
Date: April 23, 2019

Capture, Delight, Convert: 5 Ways to Meet the Expectations of Digital Homebuyers
Presenter: Sara Williams & Jon Baker, Lasso CRM & LotVue
Date: April 10, 2019

Fact or Fiction: 5 Digital Marketing Myths Busted
Presenter: Meredith Oliver, Meredith Communications
Date: March 26, 2019

Presale Without Fail: The Secret to Launching New Communities with Maximum Results
Presenter: Kevin Oakley, Do You Convert
Date: January 23, 2019

The Third Act: Home Buying Behaviors and Preferences of Lifestyle Consumers
Presenter: Ben Keal, Private Communities
Date: December 6, 2018

Tools of the Trade
Presenters: Matt Riley, Jake Scherrer, John Lee, Dave Betcher
Date: November 27, 2018

Connecting with Buyers Throughout the Home Shopper Journey
Presenter: Melissa Morman, BDX
Date: October 24, 2018

Faster Follow-Up: How Texting Can Enhance the Homebuyer Experience
Presenter: Laura Smous, AtlasRTX
Date: October 10, 2018

Metrics that Matter: How to Measure Online Marketing Success
Presenter: Matt Riley
Date: May 23, 2018

Frenemies: How A.I. Chatbots Make New Home Sales More Human
Presenters: Kimber Gabryszak & Laura Smous
Date: March 22, 2018

Supercharge your Marketing with Google UTMs & Landing Pages
Presenter: Andrew Peek
Date: February 22, 2018

Managing Yourself to Greater & Consistent Sales Success
Presenter: Ralph Williams
Date: November 16, 2017

Economic Outlook: Where the Housing Market is Headed
Presenter: Dr. Skylar Olsen
Date: November 1, 2017

Is it Time to Grow Your Online Sales Team?
Presenters: Sara Williams & Anna Hoffpauir
Date: July 11, 2017

Email Marketing that’s Compliant AND Effective: Is It Possible?
Presenter: Dave Betcher
Date: May 25, 2017

The Modern Prospect’s Journey: Are You Keeping Up?
Presenter: Mike Lyon & Kevin Oakley
Date: February 9, 2017

Homebuilder Follow-Up in 2016: How Do You Stack Up?
Presenters: Mike Lyon & Dave Betcher
Date: March 10, 2016

Presale Without Fail: How to Launch Your New Communities Off Like a Rocket
Presenter: Kevin Oakley
Date: September 24, 2015

No Lead Left Behind: Launching an Online Sales Program
Presenter: Sara Williams
Date: March 11, 2015

The Power of the RIGHT Online Sales Program: Results of the 2014 Online Lead Survey
Presenter: Mike Lyon
Date: February 26, 2015

Lights, Camera, Action! The Power of Video in New Home Sales
Presenter: Mike Lyon
Date: November 6, 2014