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New Home Sales & Marketing Guides

The Online Sales Counselor

By Dave Clements, CEO, Lasso & Mike Lyon, Principal,

The Internet, online marketing and shifting markets have transformed how homes are bought and sold. Today, 90 percent of home buyers start their research on the web. As a way to respond quickly and effectively to online leads, home builders are increasingly utilizing the role of an Online Sales Counselor (OSC).

In this white paper, you’ll learn:

  • What is an Online Sales Counselor
  • Why you should have an OSC
  • Key Benefits of an OSC
  • Job functions of an OSC
  • Tips for Success

Get Your Copy Today!

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