New Home Sales & Marketing Guides
The 2014-2015 Online Lead Follow-Up Survey
By Lasso and Do You Convert
The Power of the RIGHT Online Sales Program
This exclusive ePaper from Lasso CRM and Do You Convert examines the effectiveness of online lead follow-up in new home sales today, and highlights the power of having the right online sales program in place. In this year’s survey, we paid special attention to communities that employ an Online Sales Counselor (OSC) vs. those that do not. We found that OSC communities respond 35% more often and 25% faster than their non-OSC counterparts.
Here’s what you’ll learn:
- Results from our survey of 234 home builders throughout the United States and Canada
- How this year’s response rates measure up to previous years
- Exactly what makes an OSC following the right sales process effective
- How to take the guesswork out of follow up and makes selling easy
Get Your Copy Today!