BLOG   |  CONTACT   |  1.866.526.9955

GDPR: The Individual Five Rights

You have a compliant privacy policy which ensures your customers are informed, but what other rights do they have when you are processing their data? And how can Lasso help with that?

Under the GDPR individuals have a suite of rights which need to be dealt with effectively and often within strict timescales. In this primer we run through what these rights are, and how Lasso may be able to make your life easier when handling them.

Individual rights and Lasso’s supporting role

Lasso can be used to store a wide variety of personal data, including basic information such as names, physical addresses, spouse/partner/children details and email addresses. In addition to this, it can be used to store responses to ‘Questions and Answers’ as well as how users interact with a website, including their IP addresses.

Right of access: Individuals have the right to access their personal data and obtain a copy of it, as well as any other relevant supplementary information.

How Lasso can help: If you use these services from us, we store personal data to support your sales and marketing CRM features and solutions. Lasso does not use this data for any other purposes that are not directly related to your specific needs. If you receive a request to exercise the right of access (also often called a subject access request) simply let Lasso support know the individual the request relates to, and we will provide the data we hold on that individual to you directly within 5 business days or less.

Right to rectification: Individuals have the right to have personal data rectified, corrected or completed where it is incomplete.

How Lasso can help: It’s baked into our software already: updates to details and contact information, can be made directly via the “Registrant Details” page in Lasso.

Right to be forgotten: Individuals have the right to have their personal data erased from your systems in some cases – this is not an absolute right though!

How Lasso can help: Simply send any instructions you have for us to erase an individual’s data, and we will ensure all personal data on our systems relating to that individual is deleted in line with your instructions.

Right to restrict processing: Individuals have the right to limit the way an organisation can use their data.

How Lasso can help: Simply send any instructions you have for us to Lasso support to restrict or put a hold on an individual’s data, and we will do that in line with your instructions.

Right to data portability: Individuals have the right to move, copy or transfer their personal data from one IT environment to another, securely and safely.

How Lasso can help: It’s baked into our software already: when you store data in Lasso, we give you the option to export any of your lists or selected information within any custom list and export it at any time.

Right to object: Individuals have the right to object to the processing of their personal data at any time, and an absolute right to object to direct marketing.

How Lasso can help: It’s baked into our software: you can opt-out any individual from one or more projects within Lasso. If you have any challenges handling such a request, please reach out to Lasso support for assistance.

There is an additional right related to automated decision making including profiling which we can assist you with in the event this is applicable.

If you have any challenges responding to a request or any questions regarding the above relating to personal data we are handling for you, please reach out to Lasso support for assistance via: support@lassocrm.com.