by Guest Author | Jun 17, 2020 | Marketing, Social Media
When you receive a negative review on social media, do you react or respond? Do you immediately feel anger? Do you want to get defensive? When people REACT, they do so irrationally, on the spot, and out of a place of surprise or anger. RESPONDING, on the other hand,...
by Guest Author | Feb 10, 2020 | Marketing, Social Media
Social media — an entire online world wrapped up into two, second-grade-level vocabulary words. Where to begin when breaking down social media for home builders? The most common questions we hear from home builders tend to learn towards: What sites should I be on?...
by Thais Cuffy | Jun 24, 2013 | News, Social Media, Webinars
We are so excited to welcome back marketing, PR and social media expert Carol Morgan to the Lasso Webinar Series! Carol, managing partner of mRELEVANCE, LLC, is a highly sought-after strategist in the new home sales industry. She has recently published her third book,...
by Tolga Canatan | Oct 19, 2012 | CRM Software, Social Media
Using Lasso, our clients can capture new home buyer leads from multiple sources – whether it’s using an iPad or kiosk at your Sales Center, your website, online directories, or . . . if you wish, you can also create a registration page directly on your Facebook page....
by Angela McKay | Sep 28, 2012 | CRM Software, Social Media
You’ve created a fan page on Facebook, you post somewhat regularly and you have a fan base, but how do you get your fans to engage? The beauty of social media and specifically Facebook is the ability to create conversations, reach beyond your fan base and amplify...