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TikTok: The Whole Song and Dance

TikTok: The Whole Song and Dance

If you think of social media as a “world” — with each platform its own continent — then TikTok is fruitful land discovered and inhabited by Generation Z. Although they may be wary at first, users on other continents are migrating to this new land to learn its language...
Reputation Management on Social Media

Reputation Management on Social Media

When you receive a negative review on social media, do you react or respond? Do you immediately feel anger? Do you want to get defensive? When people REACT, they do so irrationally, on the spot, and out of a place of surprise or anger. RESPONDING, on the other hand,...
Social Media 101 for Home Builders

Social Media 101 for Home Builders

Social media — an entire online world wrapped up into two, second-grade-level vocabulary words. Where to begin when breaking down social media for home builders? The most common questions we hear from home builders tend to learn towards: What sites should I be on?...