by Guest Author | Dec 2, 2020 | Lead Management, Marketing Tips, New Home Sales
Great markets tend to cover up bad decisions and processes, and we typically only uncover these mistakes once the tide has gone back out. Here are my top five things to stay focused on in 2021 for success next year and beyond: 1. Content: Content is still king, but...
by Kathy Thomas | Dec 1, 2020 | Marketing, Marketing Tips, New Home Sales
What a year 2020 has been! Sales & Marketing professionals experienced an unexpected hot market as well as new tech requirements for marketing and selling new homes. Given all that happened in 2020, we asked some of the top industry experts for their thoughts and...
by Thais Cuffy | Feb 11, 2019 | Cool Technology, Online Sales & Marketing
Lasso guest blogger Matt Riley of Builder Designs shares how data can be easily located, extracted and read with Google Data Studio. A New Data Diet 2019 is going to be the year that successful home builders make it a point to better digest their data – a sort...
by Thais Cuffy | Feb 4, 2019 | Events
Add These IBS Events to Your Calendar We are gearing up for the International Builders’ Show, February 19-21 in Las Vegas! With nearly 500 education events and 250 speakers, it’s sure to be an outstanding show. To help you narrow down your education choices and fill...
by Thais Cuffy | Dec 14, 2018 | Lasso Tips, Marketing
We are back with another edition of our popular “Top New Home Sales & Marketing Tips” for the new year! This year we had insight from so many industry thought leaders that we needed two blog posts! Here we focus on top marketing tips for new home...