by Dave Clements | Aug 21, 2012 | CRM Software
With the explosion of online marketing in recent years there is more and more data available to help home builders in their decision making – especially about marketing. Will data driven intelligence increasingly replace decisions made from past experience, intuition...
by Kelly | Oct 6, 2011 | Customer Success Story
From time to time we like to highlight our client's success stories and this week we'd like to congratulate Porto Montenegro for selling more than 70% of their newest building, Tara Residences. Tara was launched in June 2011 and features 47 residences, ranging...
by Angela McKay | Mar 25, 2011 | News
A few months ago, we introduced a campaign where we asked our users to provide feedback on how they use Lasso to market and sell their prospects and homebuyers; and to offer suggestions on how we can improve. And to say thanks, we contributed $5 to Habitat for...
by Dave Clements | Mar 19, 2010 | CRM Software
Thanks to our many new clients for their strong endorsement of Lasso since we bundled our software into two editions – QuickSTART and Professional – a few months ago. QuickSTART, specifically for marketing & sales of new home developments, has...
by Angela McKay | Mar 12, 2010 | Email Marketing
Creating templates for email marketing can not only be time-consuming and require some design knowledge but it's also recommended to have an understanding of email marketing best practices to maximize deliverability and open rates. At Lasso, we're pretty...