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The Process

The Process

Lasso guest blogger Jason Forrest breaks down how a process drives results, in new home sales and in national championship football.   Let Your Process Take Care of the Results Whether you’re selling a home or developing a marketing plan, the most important thing you...
Recap of the 2018 International Builders’ Show

Recap of the 2018 International Builders’ Show

by Kathy Thomas, Lasso’s Director of Marketing… Being new to the home building industry, it was a great experience going to my first International Builders’ Show. I was told that the scale of the show was huge, but I was still surprised when I got there!...