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Lasso CRM 10 Year AnniversaryThis year marks the 10th anniversary of Lasso Data Systems, and we are proud to have provided Customer Relationship Management exclusively to the homebuilding industry for the last decade!

We started out as a small group of web developers eager to offer our real estate clients a system to easily capture, filter and apply information from online registrants.

Today, Lasso is the leading provider of cloud-based CRM software designed exclusively for new home marketing and sales. Home builders, real estate developers, and new home agencies use Lasso CRM to radically improve lead management, convert more prospects to buyers, and sell their communities faster, easier, and more profitably.

Through our vast library of webinars, white papers, information guides, and blog posts we have become a trusted education resources for new home pros from coast to coast. Many of our team members have successful backgrounds in new home sales and marketing, so we understand the nuances of prospect engagement and management specific to this industry.

Our client support team is also one of the best in CRM. Dedicated client directors go above and beyond to ensure that project implementation is smooth, and ongoing business needs are anticipated and met. We are committed to innovation and excellence, and continue to recruit the most forward-thinking talent in technology and new home sales.

We have proudly served the homebuilding industry for the last 10 years. If you have any feedback or suggestions to make Lasso an even more efficient tool for you, please don’t hesitate to contact us. We look forward to serving you for many more years to come!

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