Lasso Data Systems, leading provider of CRM homebuilder software solutions for the residential home building industry, announces that Ideal Homes of Oklahoma, is deploying Lasso CRM software to manage their prospects and purchasers across their Oklahoma City metro residential communities including Moore, Norman, Yukon, Mustang and Edmond, as well as Midwest City and Stillwater.
“Fundamental to our marketing strategy and online program is to serve every home buying prospect with speed and responsiveness so our approach is contingent on three key elements; our website, our CRM system and making sure we track performance. Lasso’s CRM homebuilder software is core to our strategy and quite simply, it has provided immediate results for our online program,” stated Steve Shoemaker, Director of Marketing at Ideal Homes. “With Lasso’s deep functionality for marketing and sales it was a natural transition to now deploy Lasso across our entire marketing and sales team.” added Shoemaker.
“We are very proud to be chosen by Ideal Homes as their technology partner for their CRM homebuilder sales software requirements. The team at Ideal Homes, in addition to their extraordinary tradition of quality, innovation and numerous awards for homebuilding excellence, has a great reputation for leadership and forward thinking in marketing, sales and customer service.” stated Dave Clements, CEO, Lasso Data Systems. Read more…
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