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5 Characteristics of a Great CRM Champion

5 Characteristics of a Great CRM Champion

The CRM Champion in your organization is the key to implementing a Customer Relationship Management solution and using it to build stronger customer relationships. In a previous article I discussed why your company needs a CRM Champion, in this blog I explore what...
ICYMI: 5 New Features in Lasso CRM

ICYMI: 5 New Features in Lasso CRM

In case you’ve missed hearing about some of the new functionality and enhancements to Lasso CRM over the past 6 months, I thought I’d list off just a few highlights. Some items are big and some are small, but all of them were added to make our clients’ lives easier!...
Why You Need a CRM Champion

Why You Need a CRM Champion

Customer Relationship Management (CRM) is not about technology, it is about people and processes. A CRM solution offers tremendous opportunities for businesses to build better relationships with their customers, but it’s not a magic wand. Implementing a CRM requires a...
Get Ready for the New Year with a New CRM

Get Ready for the New Year with a New CRM

Year’s end is a busy time with builders and developers trying to meet existing sales goals and planning for the new year. Now is the time when we look back at our to-do lists to see if we accomplished what we wanted. If CRM was on your list for this year –...