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Your Website: The Center of Your Marketing Strategy | Lasso Webinar with Carol Morgan and Meredith Oliver

On Wednesday April 9, Carol Morgan of mRELEVANCE and Meredith Oliver of Creating WOW Communications kick off the first in a series of six webinars covering a full range of new home sales and marketing topics.

Using dozens of real-world examples in “Your Website: The Center of Your Marketing Strategy,” Carol and Meredith will demonstrate how to tie all of your marketing tactics and activities back to the most fundamental element in your campaign – a working website. In this 45-minute webinar you will learn:

  • Which tactics are the most important in a successful marketing program today
  • How your marketing tactics all relate to one another and should all lead customers back to the foundation of your strategy
  • Two key aspects of what makes an effective website: responsive design/mobile compatibility and goal conversion/tracking

We hope you’ll join us for this information-packed session with two of the new home industry’s leading marketing experts.

Register for Carol Morgan and Meredith Oliver's webinar hosted by Lasso CRM. Apr. 9, 2014



For more information on the Fresh Perspectives webinar series, or to register for additional sessions, visit


Related Articles: Fresh Perspectives: New Webinar Series with Lasso and PWB

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