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The Lasso Blog

Top New Home Marketing Tips for 2019

We are back with another edition of our popular "Top New Home Sales & Marketing Tips" for the new year! This year we had insight from so many industry thought leaders that we needed two blog posts! Here we focus on top marketing tips for new home communities. Our...

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Top New Home Sales Tips for 2019

We are back with another edition of our popular "Top New Home Sales & Marketing Tips" for the new year! This year we had insight from so many industry thought leaders that we needed two blog posts! Here we focus on top sales tips and market conditions for new home...

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Getting Ready for CSAIR

Effective January 1, 2019, BC developers who market residential strata lots are now responsible for providing specific information to the Condo and Strata Association Integrity Register (CSAIR) on all assignments of pre-sale condo and strata lots. The...

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Pricing New Homes for Success and Profit

Lasso guest blogger Charles L. Shinn Jr., Ph.D. of Builder Partnerships offers builders a strategy for effectively pricing new construction homes. Builders must balance the need for value and velocity Too many builders determine the sales price of their...

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Get Ready for the New Year with a New CRM

Year's end is a busy time with builders and developers trying to meet existing sales goals and planning for the new year. Now is the time when we look back at our to-do lists to see if we accomplished what we wanted. If CRM was on your list for this year -...

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