The Lasso Blog
Embedding Tableau Reports
Recently we introduced the Lasso Data Export Service. This service allows you to automatically connect your Lasso data to your favorite business intelligence software without having to create your own data warehouse. For those using Tableau to create their...
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2019: The Year of Data… Studio
Lasso guest blogger Matt Riley of Builder Designs shares how data can be easily located, extracted and read with Google Data Studio. A New Data Diet 2019 is going to be the year that successful home builders make it a point to better digest their data - a...
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Product Update: Purchaser Tracking
Keeping track of your buyers needs to be simple. But if you're not using inventory or purchaser tracking software, it can sometimes be a challenge if the data in your system isn't organized and buyers are incorrectly tagged as prospects. That's why we're excited to...
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OSC of the Month | Christina Tamerlano
Our February OSC of the Month is Christina Tamerlano with Wonderland Homes in Denver, CO! Her team has just brought on a second Online Sales Counselor to help manage lead volume. Read on to learn exactly how they divide responsibilities and schedule their...
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Must-Attend Sales and Marketing Events at IBS 2019
Add These IBS Events to Your Calendar We are gearing up for the International Builders’ Show, February 19-21 in Las Vegas! With nearly 500 education events and 250 speakers, it’s sure to be an outstanding show. To help you narrow down your education...
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The Future is Now – Are You Ready to Engage Home Buyers?
Lasso guest blogger Jim Sorgatz of Outhouse, LLC explains what the cult film Blade Runner got right about future technology, and how home builders can embrace it today. Robots, Chatbots & Drones... Oh My! It’s hard to believe the iconic sci-fi thriller...
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Product Update: Lasso Data Export Service
We’re excited to introduce the new Lasso Data Export Service. The Lasso Data Export Service lets you directly access your data from your business intelligence (BI) software so you can build your own reports. Now you can dig deeper into your data and create...
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Lasso Live Episode #8: An Introduction to ECi MarkSystems
Lasso is proud to have recently joined the ECi Software Solutions family, and we're excited to bring our clients even more value through integrations like the one we've recently announced with ECi MarkSystems. In this episode of Lasso Live, we speak with...
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Partner Spotlight | Homefiniti by ONeil Interactive
Homefiniti by ONeil Interactive is a centralized solution for new home listing management, website content management, and much more for home builders. We spoke with Adam Van Bavel, ONeil's Business Development Manager, to learn more about this...
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OSC of the Month | Ashlee Locklear
Our Online Sales Counselor of the Month is Ashlee Locklear with Chesapeake Homes in Virginia Beach, VA. Learn her best practices for managing 350 new leads per month, tips for staying connected to the onsite sales team, plus her must-have tech tools for...
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Benefits of Using a CRM Designed for New Home Sales
Selling new construction can be fast paced one moment and a long, drawn out process the next. Buyers tell you reasons they need to move and then change their minds at the last minute. Keeping track of the conversations we have and our buyers' desires and...
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Join Lasso at IBS 2019
Let's Meet! Lasso is gearing up for a fantastic week at the 2019 NAHB International Builders' Show! The industry's largest trade show will take place February 19-21, 2019 at the Las Vegas Convention Center. We've been working on exciting new technology...
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Top New Home Marketing Tips for 2019
We are back with another edition of our popular "Top New Home Sales & Marketing Tips" for the new year! This year we had insight from so many industry thought leaders that we needed two blog posts! Here we focus on top marketing tips for new home communities. Our...
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Top New Home Sales Tips for 2019
We are back with another edition of our popular "Top New Home Sales & Marketing Tips" for the new year! This year we had insight from so many industry thought leaders that we needed two blog posts! Here we focus on top sales tips and market conditions for new home...
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Advantages of Cloud Computing for Small Businesses
Guest post by Jessica Kehler of ECI Software Solutions In today’s world of technology, many companies are utilizing software to manage their business, whether it is a robust Enterprise Resource Planning (ERP) system or spreadsheets stored on a desktop....
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