Capture and Nurture All Your Prospects
CRM for Home Builders, Real Estate Developers, and New Home Agencies
The #1 CRM for New Home Sales
Find out how Lasso can help you can help you manage your lead volume effectively today and set you up for success tomorrow.
Want to learn more about Lasso?
Kimber Gabryszak, Senior Director with AtlasRTX, discusses how adding text, chat, and digital assistants, into your marketing program can help you reach prospects and customers more effectively. Watch Now!
Lasso’s OSC of the Month for November is Donna Connell, New Home Advisor with W.B. Homes. Read her interview on the Lasso Blog.
How can Lasso CRM help you?
Give your team the tools for success—get results
As a manager responsible for sales volume and profitability, you need to depend on your team to consistently achieve their monthly targets — no one wants forecasting to be like a day at the casino. With Lasso, you’ll always have insightful information at your command to coach performance and forecast accurately. And your team, no matter the size, will have the right tools to consistently achieve at a high level.
Send more qualified leads to sales
Follow-up faster and set more appointments
Creating, scheduling, and following up on appointments involve spending a lot of time on the phone and doing large amounts of digital follow-up (email, video emails, SMS) — at a high volume every day and with little downtime. Lasso is like an OSC’s dream come true — let it help you do the work booking more qualified appointments.
Leave no lead behind—nurture all your leads
Fully equipped – simply designed
Our software is simple to use. Your capabilities are powerful.
For Everyone On Your Team
What Our Clients Say
Lasso has made the sales process so much simpler. We’ve tried a few other systems and none of them are as user friendly and as easy for the sales team to use.
We saw a 15-20% difference in sales, year-over-year, since the company has implemented Lasso CRM.
Within three years of implementing Lasso, overall sales for the company grew by 40 percent, and the online department was contributing 15 percent of total sales.