• Have Questions?
    Get Fast Answers!
  • The Lasso Blog

    News, tips, and events

    It’s Time to Think about Holiday Marketing

    Thanksgiving is a perfect time to show the human side of your brand. Sending a note of good wishes to prospects casts a warm light on your business that might go unnoticed any other time of year. Below are some things to consider when creating a holiday e…click for more...

    Highlights from the Economic Outlook Webinar with Zillow Group

    Update on the housing market today, and where we're headed in 2018 Lasso recently hosted a webinar with Zillow Group on the state of the housing market in the U.S., and where it’s headed in 2018. Dr. Skylar Olsen, Zillow Group’s Senior Economist,…click for more...
    Email Marketing Fast 5 Series

    5 Tips to Increase Email Open Rates

    Email Marketing Fast Fives | Article #6 Lasso’s monthly blog series, Email Marketing Fast Fives, explores best practices in email design, list management and deliverability in 5 easy tips per article.    While open rate is not the only m…click for more...

    Why Fall is the Perfect Time to Invest in CRM

    There is always talk of the cyclical nature of our industry. New home sales tend to get a boost in the spring and fall when the winter and summer holidays are over. Schools, people and organizations are "back to business." Even with increased sales ac…click for more...
    Professional Builder September 2017

    Lasso CRM Voted Favorite Sales Software Among Home Builders

    Results from the Professional Builder Technology Survey   Participants in Professional Builders’ 2017 Builder Technology and Social Media Survey listed Lasso CRM as a favorite or most often used software program for new home sales.   …click for more...

    Meet the Lasso Team at IBS 2018

    Find us at the Builders' Show!   The 2018 International Builders’ Show is around the corner, and the Lasso Team is getting ready! The show takes place January 9-11, 2018 at the Orange County Convention Center in Orlando, FL. Lasso is partic…click for more...
    Email Marketing Fast 5 Series

    5 Tips to Maintain a Clean Email List

    Email Marketing Fast Fives | Article #5 Lasso’s monthly blog series, Email Marketing Fast Fives, explores best practices in email design, list management and deliverability in 5 easy tips per article.    By now we know that it’s imperat…click for more...

    To Pay or Not to Pay

    Organic Social Media Content Versus Paid Guest post by Carol Morgan of Denim Marketing   Social media is an established marketing staple. Embraced by large and small companies because of the volume of users on all the sites, social media h…click for more...

    Lasso Webinar: A Disciplined Approach to Sales

    What we can learn from high-performance athletes Athletes may prefer Gatorade over coffee, but there are definite similarities between training for a race and honing your sales skills. On Thursday, Sept. 21, we are thrilled to welcome Olympic marath…click for more...
    new home sales tips to finish the year strong

    Tips for Finishing the Year Strong

    2017 Ain't Over Just Yet Guest post by Jen Barkan of Do You Convert The summer comes to a close and fall begins. The kids head back to school, the sunny days get cooler, and the holiday season is fast approaching. With just a few months remaining o…click for more...
    Page 1 of 4012345...102030...Last »